Pop Mart opens first store in the Middle East

Dignitaries including Pop Mart chief executive officer Justin Moon (third from l) and Qatar Airways' group chief for retail, Thabet Musleh (third from r), open the new store

Pop Mart has opened its first store in the Middle East following the launch of Pop Mart at Qatar Duty Free at Hamad International Airport this week.

The high-octane launch included a travel-inspired fashion catwalk showcasing flight-ready looks paired with Pop Mart collectibles.

The launch also features a curated selection of travel exclusive Pop Mart collectibles, headlined by the ‘Twinkle Twinkle Wonderful Journey Series’ which was unveiled for the first time at the HIA store. The collection includes “essential light-travel kit for globetrotters and collectors” with card holders, u-shaped travel pillows, portable storage bags and crossbody bags.

Each purchase comes with a complimentary limited edition Qatar travel blanket adorned with Qatari patterns.

“Partnering with Pop Mart to bring this first-in-the-region concept to Hamad International Airport reflects our drive to keep redefining airport and even regional retail,” said Thabet Musleh, Qatar Airways Group chief retail & hospitality officer. “From global icons like Labubu to ever-evolving trend-driven collections, Pop Mart adds a new dimension of creativity and fun to our retail mix.”

The Pop Mart store is located at HIA’s North Node near Gate C18 and adjacent to Souq Al Matar and is open 24-hours a day, seven days a week.

Where to find a Pop Mart store in Asia.